Internet Travel Leads – Best Practices

Yesterday I did an hour-long webinar for members of the Destination Wedding & Honeymoon Specialists Association (DWHSA) on best practices for travel agents for working with internet leads (as opposed to brick and mortar walk-in clients, referrals, repeat clients, etc.). Essentially I shared what we’d learned about how travelers shop on the internet, how they tend to work with agents and OTAs, common misconceptions they have about working with travel agents, and statistics on what works and what doesn’t, gained from my experiences with both Visual Itineraries and TheBigDay Honeymoon Registry (which I co-founded in 2001).

Destination Wedding and Honeymoon Specialists Association

If you’re a DWHSA member, you can access the video recording of the webinar here. If you’re interested in joining DWHSA, or learning more, check them out at

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