This Is Not a Drill: Expedia Swallows Orbitz Too

Sarcasm Warning Sign

HAPPY HUMP DAY EVERYONE! Great news from the travel industry. Remember when we talked about Expedia buying out Travelocity, effectively reducing the entire US online travel industry to three companies? (And why that was such a terrible, horrible, no good, very bad idea?) In case you heard that and were like, “Why, three companies? For all of the good ol’ US of A? That’s simply too many!”, then YOU’RE IN LUCK! Because… (drum roll please…)

Expedia just bought Orbitz too!

happy dance gif

AWWWWWWWW YEAH

That’s right! Now there are only TWO companies monopolizing the market! (Though US-focused, these companies also control much of the rest of the world’s online travel.) It’s down to just Expedia (which has swallowed more companies than a hungry anaconda) and Priceline (which owns Kayak and Booking.com, among other travel brands).

Anaconda swallowing a lamb

SO LONG, ORBITZ!

Who’s taking bets to see how long it’ll take for the entire industry to eventually glom together into one homogeneous empire-company calling all the shots?

I give it six months. 😉

Cheers,

Mia

P.S. featured images via, via, and via.

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About Mia McMahon

I’m constantly trying to learn more in everything from branding to social media to user experience to SEO. I live-tweet a lot. I’m studying communications/marketing/internet entrepreneurship and you can follow my journey at meetmia.com.

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