Does Spirit Airline’s $69 Promotion Suck?

Spirit Airlines is making headlines for its, um, unconventional advertising. The most recent of their shenanigans? Their $69 roundtrip promotion. The deal is…for $69, you get to go both ways. (wink.) Things take an even more juvenile downturn when they capitalize on the word cockpit and claim that they’re in an “even better position to get you where you’re going.” In my opinion, they could have just spelled out synonyms of “SEX” all over the ad for a similarly heavy–handed (–tongued?) approach.

Spirit Airlines' $69 promo

So, with a straight face, I ask you…does their $69 promo suck, or what?

Cheers.

Mia

 

P.S. featured image via.

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About Mia McMahon

I’m constantly trying to learn more in everything from branding to social media to user experience to SEO. I live-tweet a lot. I’m studying communications/marketing/internet entrepreneurship and you can follow my journey at meetmia.com.

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